How To Get Your Business Citations in the Top15 Local Online Directories for Free
Some businesses have even closed their doors as a result of bad reviews of their business.
Establishing and claiming your business listings allows you more control and better ranking of your listings. which means more customers will find the business.
Enabling you to remove or comment on negative reviews, will entice people reading the reviews to visit the business.
Now is a great time to get your business listed in the Top 15 Local Online Directories. There are few other Internet marketing techniques that will offer so many benefits for such a small investment on your part. Listing your business in an online directory will increase your website’s online presence and help more people find you, which can help you increase your business’s revenue.
Page 1 SEO Services would like to offer you our FREE EBook entitled "Power of Online Directories", which has step-by-step instructions on how you can set up your business to get it listed in the Top 15 Most Important Local Online Directories.
More and more small businesses today are using online directories to their benefit. If you run any business, then odds are you spend a great deal of your time thinking about your marketing plan.
Online directories can be a great addition to your current small business marketing strategy.
Online directories can help your small business expand its website traffic, increase the likelihood that your website will be found by interested viewers and increase your bottom line.
If you haven’t taken a look at online directories and considered how your small business could use them to increase its market presence- then now is the time to start!
Here is the definitive list of business citation sites in the top 15 directories that are the most important to have your business listed in.
What Are Online Directories?
An online directory is a website submission service that allows your business’s website to be added to a specific category where it can be searched for by interested viewers. These searchable online directories allow their viewers to search for websites and businesses that they find interesting or that they want to learn more about.
Listing your business on an online directory increases your website’s visibility on the web and helps to create inbound links to your business’s website. Online directories make it easy for people to find what they are looking for. These directories can be accessed from just about anywhere that has an internet connection. This means that people could find your business’s website from their home, office or even while traveling.
How Do Online Directories Work?
The concept of online directories is actually a pretty simple one.
Online directories are very similar to the Yellow Pages in the real world, only these listings are only online. (Actually Yellow Pages.com is now an online directory as well).
A directory is just a listing place for a number of websites.
Any type of website could be listed in an online directory. Some online directories are huge and cover every topic that someone could create a website for, while others are very small and specific to a specific niche.
How Do Online Directories Benefit Businesses?
# 1 Exposure
Listing your business’s website in online directories helps your website to gain exposure.
Exposure is important for all business marketing strategies. After all, the more people who are exposed to your business the more people are likely to utilize your business’s services. If online viewers aren’t able to see your website or even know that it exists, then they probably aren’t going to purchase your products or services.
Thousands of people use online directories everyday to find things they are interested in.
# 2 Increased Traffic
There are several ways that online directories can help you increase the amount of traffic your website receives. For starters, the more exposure your website has the more people are likely to visit it.
But online directories offer more than just exposure from potential viewers.
They also offer exposure to the various major search engine crawlers like Google and Yahoo. This increases the chances that your website will appear on major search engine results pages or SERPs, which will allow more people to see the website when they perform a regular search.
# 3 Cheap Advertising
Online directories help customers to find your business and recognize your name and brand.
Some online directories will allow you to list your business for free, while others will charge a minimal fee.
# 4 Professional Customer Perception
Online directories help you to look like a professional business. When an online consumer sees your business listing on different online directories they will consider your business to be an authority on the subject and a professional place to do business.
A professional appearance enhances your status and makes customers more likely to patronize your business.
# 5 SEO Benefits
Online directories offer several search engine optimization or SEO benefits as well.
First, these online directories offer you more inbound links.
When an online viewer sees your website link in an online directory, they will be able to click on it and be instantly re-directed to your website. This is a great way to increase traffic. It is a great way to improve your status in the eyes of search engine crawlers too.
The more backlinks that a search engine crawler can find, the more relevant they will rank your website.
This is especially true of authoritative online directories.
Being linked to a major online directory, such as Google Places, will give your website more relevancy in the eyes of Google’s search engine crawlers.
This will result in a higher page ranking on the SERP. As you know, a higher search engine result page rank you get, the more people are going to click on your website link.
Citations are one of the key components today that are used in the ranking algorithms in both Google and Bing. Generally speaking, businesses with a greater number of citations will probably rank higher than businesses with fewer citations.
# 7 Increased Revenue
When more people are able to find your website it increases the chances that they will visit your website. When people visit your website they are more likely to purchase your goods or services. This means that online directories can help you increase your revenue stream. Online directories are good for your bottom line.
# 8 Increased Brand Recognition and Customer Interaction
When an online viewer locates your website though an online directory, they are more likely to remember your business’s name and directly interact with it. Online directories can help your business stand out to customers as well. Overall, listing your small business in an online directory will help you to create a more comprehensive and effective online presence.
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While this free guide will show you step-by-step how to list your business in these 15 most critical business directories. If you do not want to go through the learning curve to get all your listings exactly correct which is critical, Page 1 SEO Services does offer a Business Citation Listing Service for those of you would rather have someone else make sure the process is handled by someone else and done correctly, that choice is of course yours.